Make sure you include LSI when organising your SEO strategy

Stand out from the crowd and get the edge on your competitors with these straightforward, but vital content marketing practices. Google shared some of it at its press event today , and then I talked with two of Googles top search execs, Amit Singhal and Ben Gomes, after the event for …

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Provide an analysis section to help with page impressions

What it boils down to is that the exact strategy you're using for on-page SEO -- creating relevant, high-qulity content for a human audience -- should also help take care of your off-page SEO. It's the classic two birds/one stone scenario. You can increase your search rankings and earn natural inbound …

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The hidden agenda of mobile search

The lifetime value figure for a customer or market segment estimates the present value of future profits the individual or segment will generate over a lifetime relationship with a brand or firm. Keeping track of your backlinks is just as important as building them. That's because SEO relies on the …

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